Account Development

Successful salespeople are highly skilled in a variety of different areas, and they demonstrate a wide range of positive traits. It makes sense; their...

This course identifies ways in which you can help your retail clients encourage customers to buy more and become more profitable by increasing transaction...

Suitable for both business owners and their employees, this course will show you how to maintain your client accounts to keep your customers happy...

You’ve heard of account management. It’s like sales, right? And customer service? But what about key account management? This course is an introduction to...

Okay, you’ve just about wrapped your head around Key Account Management and why it exists. But, what kind of person does it take to...

Account development is the process of creating and executing a plan to improve your organization’s market share from the customer. When appropriate, this plan...

Businesses invest in many opportunities to turn leads into prospects. But these opportunities don’t result in a buy. The greatest investment is in a...

If you’re a company with large customers who spend a lot of money, you might want to prioritize them as key accounts. These are...

Good relationships allow your organization to build customer loyalty. Studies show that whenever possible, over 50% of customers avoid vendors with whom they have...

Sales opportunity management is the process of following up and managing the necessary activities to convert leads into closed deals. Typically, the more expensive...

Opportunity generation is the act of creating sales opportunities for the organization’s products and services and involves identifying both the active and latent needs...

This course provides an overview on identifying your key clients, focusing on their changing needs and maintaining sales growth to ensure that key accounts...

Discover a number of ways to build solid relationships, respect and trust with your customers that will help you develop long-term success in this...

Now that you understand what Service Quality Indicators are, and you know what your customers expect of you, it’s time to figure out what’s...

We’ve covered Service Quality Indicators and the things that you can do to increase your customers’ revenue. The final component to providing valuable customer...

Customers like to buy from people they like. How do you get people to like you? Well, you must be honest and reliable. You...

WILL Interactive’s HomeWork Series is designed to help you navigate the complexities of building and managing an effective remote team. Through active exploration and...

Implement a simple 5-minute debriefing process following your sales call that can help you significantly improve as a salesperson and determine effective next steps...

Break free from traditional sales techniques and use no push selling strategies to deliver what your customer really wants. This instructive course outlines how...

Selling Benefits highlights why turning features into benefits for your customers should be at the core of your sales approach. This concise course provides...

This course summarizes the steps you can take to create a mutually beneficial relationship with your customer that will close a deal without having...

Finding Unmet Needs highlights the most effective methods you can use to uncover what your customer really wants and make the sale. This concise...

This course will teach you how to perform simple and complete calculations to determine lifetime customer value, helping your company make informed decisions. Once...

Learn how to use a simple 5-minute pre brief before a sales call to make a positive impression with your customers and set yourself...

Objections to your sales approach are a normal part of the sales process. This course on Handling Objections helps you recognize, address and overcome...

The modern salesperson is professional, a great listener, and considerate of their customers’ needs. They make a great impression – one that inspires trust...

The role of a key account manager will vary from organisation to organisation. However, there are some fundamentals to consider. The Skillshub “What Is...

Key account management is a phrase used widely in the business world, but what exactly does it mean? The Skillshub “What Is Key Account...

The role of an account manager is broad and varied and there is no one single definition. The Skillshub “Account Management Effectiveness” course looks...

Leaders of successful sales organizations focus on strategic planning, intentional hiring, and effective coaching. They build a solid and well-defined sales framework that under-girds...

Value Added Selling will teach you to go beyond simply selling products to building solid and enduring relationships with your customers. Creatively and effectively...

Learn about enterprise accounts, why they are important, and the specific actions you can take to manage these accounts successfully. As your organization’s most...

Are you new to sales? This course gives you a clear introduction to important concepts and skills that any salesperson should master in order...

Sometimes there are just too many potential customers on your prospect list. This course will show you how to assess which ones are the...